Black Panther takes $1 billion at the global box office
Published: 12 March 2018 Image credit: Reuters
Marvel’s Black Panther has exceeded the $1 billion mark at the global box office over the weekend, becoming the fifth Marvel film to do so and the biggest movie of 2018.
Since its US release on January 29, the superhero film has continued to dominate screens worldwide, surpassing Disney’s latest offerings, Star Wars: The Last Jedi and A Wrinkle in Time.
In a departure from the usual superhero films, director Ryan Coogler delivers a strong statement by creating a mainstream movie with a predominantly black cast starring Chadwick Boseman and Oscar winner Lupita Nyong’o.
Set in the fictional African nation of Wakanda, the film offers insight into African society and portrays the land as a bustling metropolis with futuristic beliefs and a thriving black population that represents an empowered culture – something never before done in a Marvel film.
The film continues to hold the number one spot in American theatres, but has also picked up speed internationally.
Films dominated by a black cast traditionally aren’t as profitable outside of the US, but in a surprise to many, the movie has done well at the box office in China, taking in a reported $20 million on opening day. And It has only grown in popularity since, in a market that has usually proven a tough barrier for US films to break into.
In Australia, Box Office Mojo.com reports that the film has grossed more than $49 million in the first month with no signs of slowing down.
Marvel has officially confirmed a sequel to the hugely successful fil, which is a hit with critics as well, already generating Oscar buzz and receiving rave reviews online.
The film has gained a following with fans like Michelle Obama praising the cast on Twitter, saying that the movie will not be short of fans.
“Congrats to the entire #blackpanther team! Because of you, young people will finally see superheroes that look like them on the big screen. I loved this movie and I know it will inspire people of all backgrounds to dig deep and find the courage to be heroes of their own stories,” the former first lady tweeted.
The film’s popularity has no doubt changed the landscape of action films, proving that casting non-white actors has the power to not only make a strong statement, but can be just as marketable as traditional action films.